MYPASCHOOL (SASU)Training activity declaration no. 27580099158
contact@mypaschool.fr · 06 07 08 00 54
Finally Sell Your Products and Services: Simple AI Techniques on a Small Budget
Book, course, service or physical product: a practical, step-by-step method to find your customers and sell with the help of AI.
General information
- Format
- Remote (e-learning), at your own pace
- Duration
- 17 hours of training
- Level
- Beginner
- Language
- English
- Price
- €197
- Access
- Unlimited
Learning objectives
- Honest diagnosis — Understand exactly why your product isn't selling yet
- Ideal customer — Identify who really buys and which problem you solve for them
- Offer and price — Present a clear offer and a fair price, without underselling yourself
- Sales page with AI — Write and publish a clear page, with no coding
- Social media content and short videos — A 30-day plan prepared with AI
- Automated email list — Lead magnet, welcome sequence and simple funnel
- Advertising and partners — Test Meta, Google, Amazon and affiliate marketing on a small budget
- One-hour routine — Track 6 simple figures and improve your sales every week
Target audience
- Authors who have published a book (on Amazon KDP or elsewhere) but sell few copies
- Trainers and coaches who have created a course or coaching programme
- Freelancers and service providers who need more clients
- Makers and craftspeople who want to sell online
- New entrepreneurs who want a simple, ethical sales method
Prerequisites
- A product or service already created, or being finalised
- A computer and a smartphone with an internet connection
- A free account on an AI tool (Claude or ChatGPT)
- About 2 hours a week to follow the course and put it into practice
- No prior technical or sales skills needed
Programme
1. Why your products aren't selling (yet)
- 1.1 Welcome: what this course promises, and what it doesn't
- 1.2 The 7 most common reasons a good product doesn't sell
- 1.3 Run your sales diagnosis with AI
- 1.4 Set a realistic sales goal for the next 90 days
- 1.5 Worksheet: “Why isn't it selling?” diagnostic grid
2. Your ideal customer and their real problem
- 2.1 Why “everyone” is not a target audience
- 2.2 Build your ideal customer profile with AI
- 2.3 Find the real problem: listen before you sell
- 2.4 Express your promise in one sentence
- 2.5 Exercise: ideal customer profile and promise statement
3. A clear offer and a fair price
- 3.1 Product, offer, benefit: knowing the difference
- 3.2 Build an irresistible but honest offer
- 3.3 Set your price without underselling yourself
- 3.4 Present your price and promotions ethically
4. Your sales page, written with AI
- 4.1 The structure of a sales page that converts
- 4.2 Write your sales page with AI, block by block
- 4.3 Build the page without coding: free or low-cost tools
- 4.4 Proofread, check and improve your page
- 4.5 Template: sales page outline + prompt library
5. Social media: a content plan with AI
- 5.1 Choose 1 or 2 networks, not 6
- 5.2 The 4 types of posts that drive sales
- 5.3 Generate 30 days of post ideas with AI
- 5.4 Write and illustrate a post in 15 minutes
6. Short videos that make people want to buy
- 6.1 Why short videos, and which formats to choose
- 6.2 Write a 30- to 60-second script with AI
- 6.3 Film and edit with a smartphone and CapCut
7. Email list, lead magnet and automated sequences
- 7.1 Why an email list is still your best sales tool
- 7.2 Create a useful lead magnet with AI
- 7.3 Set up a free email marketing tool
- 7.4 Write a 5-email welcome sequence with AI
- 7.5 The weekly newsletter: stay in touch without wearing people out
- 7.6 Templates: 5 welcome emails + 10 email subject lines
8. Simple sales funnels
- 8.1 What is a sales funnel (without the jargon)?
- 8.2 Build your first funnel in an afternoon
- 8.3 Get paid simply: payment, delivery and invoicing
9. Advertising on a small budget: Meta and Google basics
- 9.1 Should you advertise? What to have in place before you pay
- 9.2 Meta (Facebook / Instagram): create your first campaign
- 9.3 Google: ads on your customers' searches
- 9.4 Read the results and decide: stop, keep or adjust
10. Partnerships, affiliate marketing, Amazon and marketplaces
- 10.1 Find partners who already reach your customers
- 10.2 Set up a simple affiliate programme
- 10.3 Amazon: optimise your book or product listing
- 10.4 Other marketplaces: Etsy, Vinted Pro, Fnac, Udemy…
11. Sales conversations, objections, follow-ups and testimonials
- 11.1 Hold a sales conversation without pushing
- 11.2 Respond to the 10 most common objections
- 11.3 Follow up without pestering
- 11.4 Gather genuine testimonials and reviews
12. Measure, improve and keep a one-hour weekly sales routine
- 12.1 The 6 simple indicators to track
- 12.2 Analyse your figures with AI and choose one improvement
- 12.3 Your one-hour weekly sales routine
- 12.4 Review and 90-day action plan
- 12.5 Sales dashboard + weekly routine planner
Practical arrangements
- Access arrangements and timescales
- Online registration at any time. Access to the course opens as soon as payment is confirmed. On first access, a positioning questionnaire (situation, goals, starting level, adjustment needs) lets us tailor your support; a free preliminary call is still available on request.
- Teaching methods
- Distance learning (FOAD) on the platform, available 24/7: demonstration videos, downloadable resources, practical exercises based on real cases and a running project. Live virtual classes and replays. Trainer reachable by email or phone, with a reply within 48 working hours; optional one-to-one mentoring.
- Assessment methods
- Positioning questionnaire on entry, automatically marked quizzes (to be passed to complete the course), tracking of progress and learning time, satisfaction questionnaires at the end and later on. A certificate of completion is issued automatically at the end of the course, with the results achieved; a certificate of achievement and an attendance record can be downloaded.
- Accessibility
- This course is accessible to people with disabilities. Contact our disability officer before enrolling so that we can look at possible adjustments together (materials, pace, support). — Disability officer: Yvon-Patrick MAMIA — contact@mypaschool.fr — 06 07 08 00 54
- Trainer
- Yvon-Patrick Mamia, designer, web developer, author and trainer for more than 15 years.
- Contact
- contact@mypaschool.fr · 06 07 08 00 54